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Flying Guillotine
Entertainment + Retail

Alamo Drafthouse: Flying Guillotine

Kung-Fu, Cocktails and Cinema inside a

dojo experience unlike any other

Alamo Drafthouse is known for giving movie-goers a one-of-a-kind, immersive cinema experience from the big screen and beyond. After creating an out-of-this-world space that mirrors elements of the renowned Star Wars trilogy, Alamo Drafthouse turned to DI once again – this time to provide a remarkable, wow moment inside their newest theater in Staten Island, NY.

 

 

Inspired by the action-packed world of kung-fu cinema, the Flying Guillotine invites guests to explore the rich history of martial arts and enjoy a punchy pre-show cocktail.

Working alongside Wu-Tang Clan founder RZA and Weiss Architecture, DI was responsible for designing, engineering, fabricating and installing the space’s infamous, can’t-miss namesake – a 12 ft.-wide flying guillotine that hovers from the ceiling, ideated in honor of the 1970s kung-fu classic, Master of the Flying Guillotine.

12 FT.

Diameter of the Flying Guillotine ceiling element

 

 

Below the massive (prop) guillotine, our team also created a karate-chop photo op, giving all visitors the opportunity to channel their inner black-belt warrior. In addition to design assist efforts, DI fabricated mini guillotine blades that line the suspended light fixtures to complement the space’s fierce interior. 

This legendary, Wu-Tang-inspired experience puts visitors inside the dojo for a kung-fu exhibition they’ll never forget.

Learn more about attraction design, theming, and retail experiences.

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Spencer Farley

Spencer Farley

Practice Director

Spencer has been an integral leader of the Entertainment, Hospitality and Retail practice at Dimensional Innovations since 2018. Having a passion for building and maintaining relationships, he has the luxury of... more about Spencer Farley Spencer Farley Spencer Farley Practice Director

Spencer has been an integral leader of the Entertainment, Hospitality and Retail practice at Dimensional Innovations since 2018. Having a passion for building and maintaining relationships, he has the luxury of working with high-profile brands that have been 30+ year partners to DI and also developing new and exciting partnerships within these verticals. 

Spencer’s strength lies in connecting with clients and their projects, helping blend the digital and physical environments. His creative cohesion and collaborative approach detail the project vision through research, ideation and execution strategies.

Spencer enjoys connecting with strategic partners and creatives around the globe, brainstorming the latest in experiential and immersive experiences. He is an active member and regular attendee of various conferences, including the Themed Entertainment Association (TEA), International Association of Amusement Parks and Attractions (IAAPA), Entertainment Experience Evolution (EEE), and CinemaCon. 

Outside of the office, Spencer spends time with his beautiful wife, Kaitlin and son, Charlie. You can also find him cheering for the Kansas City Chiefs and Royals and his beloved Arkansas Razorbacks. Spencer received a Bachelor’s in Business Management and a Master’s in Sports Management, both from the University of Arkansas. 

Ashley Elliott

Ashley Elliott

Associate Account Director

Ashley values meaningful relationships and the importance of positive experiences.  She has five years of sales experience and is passionate about driving company growth through new relationships from creative strategies. She is always... more about Ashley Elliott Ashley Elliott Ashley Elliott Associate Account Director

Ashley values meaningful relationships and the importance of positive experiences.  She has five years of sales experience and is passionate about driving company growth through new relationships from creative strategies. She is always up for a challenge and drives business efforts in several verticals which include: transit, cultural, healthcare, entertainment, retail and strategic partnerships.

 

Ashley loves to be outside on long walks with her dog, Murphy, trying out new recipes, playing tennis and cheering on the Jayhawks with her family and friends. Ashley graduated from the University of Kansas with a Bachelor’s Degree from the School of Journalism in Strategic Communications with a Business Minor.

 
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Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello, and discuss your virtual meeting or experience need, in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

Get In Touch With Our Experts

Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello and discuss your need, idea or project in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

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