Big Ten Network
WHERE CONFERENCE COVERAGE AND
COMPETITION COME TO LIFE.
The Big Ten Network is the home of conference coverage, collaboration, and all things Big Ten sports. For an added sense of action and excitement inside the Network’s offices, DI spearheaded various environmental branding efforts throughout the Chicago-based headquarters.
Custom acrylic panels line the walls representing the Big Ten Conference schools with respective logos and university branding. A striking backlit Big Ten logo was also installed behind the reception desk, ensuring the network’s branding was front and center as visitors entered the lobby.
As part of an existing program to honor Big Ten athletes, coaches and administrators in conjunction with Black History Month, the “B1G Impact Pioneers” wall recognizes an annual class of individuals who have made a significant impact at their schools, in their sports, and in their communities. As the program continues to grow, panels can be added. Visitors can also learn more about the B1G Impact Pioneers by scanning the QR codes for video content.
Throughout the offices, DI created feature panels showcasing school mascots and campus landmarks, providing a nostalgic nod for alumni. A hype pattern graphic was also used to fill the walls in transitional spaces, adding energy and cohesion to the space.
Learn more about branded office design.
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Justin Wood
Principal / Sports + Higher Education Practice Director
With over 20 years of experience communicating and developing meaningful projects with clients, Justin Wood brings an unparalleled range of expertise to Dimensional Innovations. As the Sports and Higher Education Practice Director,... more about Justin Wood
Eric Buckels
Associate Account Director
As an Associate Account Director, Eric’s primary focus lies in actively listening to and comprehending his clients’ requirements, enabling him to guide proficient teams that excel in problem-solving and crafting exceptional... more about Eric Buckels