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When fans step inside, they'll be given a unique glimpse into the Mavericks’ organization

— the likes of which they've never experienced before.

Justin Wood, Sports Practice Director, Dimensional Innovations

Reliving decades of your team’s most record-breaking, jaw-dropping, buzzer-beating moments is every sports fan’s dream. For the likes of the Dallas Mavericks, this dream became a transient reality at the 2022 State Fair of Texas. DI was honored to work alongside key partners to make this unique, interactive experience a real slam dunk.

 

Presented by Shiftkey, the Mavs Vault was a comprehensive public exhibition that highlighted the franchise's 42-year history through never-before-seen artifacts, archival footage, merchandise, memorabilia and more. DI worked in close collaboration with JRA, Heritage Werks, DI Build and the Dallas Mavericks themselves to build an exciting and memorable experience for more than 130,000 visitors who explored the vault. 

 

 

Visitors entered the Mavs Vault by walking through a massive circular steel door created by DI. 

In addition to the towering trophy display pedestal, our team was responsible for a variety of niche designs, reader rails, display and artifact layouts, as well as large-format Mavericks graphics and banners throughout the space.

Showcasing vibrant displays, historic mementos, playful interactives and legendary photo ops, the vault was designed to transform the Maverick’s most remarkable moments into a remarkable experience that fans will never forget. Go Mavs!

 

Photos courtesy of the Dallas Mavericks

 

Learn more about fan museums, archival case work and branded fan experiences.

 

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Justin Wood

Justin Wood

Principal / Sports + Higher Education Practice Director

With over 20 years of experience communicating and developing meaningful projects with clients, Justin Wood brings an unparalleled range of expertise to Dimensional Innovations. As the Sports and Higher Education Practice Director,... more about Justin Wood Justin Wood Justin Wood Principal / Sports + Higher Education Practice Director

With over 20 years of experience communicating and developing meaningful projects with clients, Justin Wood brings an unparalleled range of expertise to Dimensional Innovations.

As the Sports and Higher Education Practice Director, Justin feeds his passion for developing matchless, engaging experiences for our clients by focusing on dynamic environments. He has led the charge of building these practice portfolios through developing sponsorship activations, halls of fame and immersive branding experiences.

His leadership in projects help clients and brands improve the pro and collegiate experience by connecting their story to interactive and physical environments. Justin’s resume also boasts seven years of running his own design-build consulting company.

Justin’s portfolio of projects has appeared in multiple sports market publications, and he has presented at ALSD, SEGD’s Dynamic Environments series and at multiple Sports Business Journal workshops. Justin was named as an SBJ Power Player in 2020.

Lyndee Trost

Lyndee Trost

Executive Creative Director

As a Creative Director, Lyndee brings over 20 years experience to the DI design team. With a background in print design, she understands the importance of composition and hierarchy to tell a visually impactful story. Lyndee is detail... more about Lyndee Trost Lyndee Trost Lyndee Trost Executive Creative Director

As a Creative Director, Lyndee brings over 20 years experience to the DI design team. With a background in print design, she understands the importance of composition and hierarchy to tell a visually impactful story. Lyndee is detail oriented and has the ability to work under tight timelines making her an asset for clients. She has worked on several large-scale environmental design projects, including the Dairy Framers of America headquarters.

Prior to joining DI, Lyndee worked in art director positions for BRR Architecture and Staples. She has a bachelor’s degree in graphic design from the University of Missouri- Kansas City. When she is not designing, you can find Lyndee kickboxing, traveling, or working on photography.

 
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Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello, and discuss your virtual meeting or experience need, in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

Get In Touch With Our Experts

Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello and discuss your need, idea or project in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

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