Turning Complex Healthcare Technology Into Clear Conversations
Challenge: Oracle Health needed an experience center that could communicate its vision for the future of healthcare while supporting meaningful conversations with clients, partners and internal teams. The challenge was turning complex topics like data intelligence, AI, interoperability and clinical workflows into a story that felt clear, relevant and human.
The space also needed enough flexibility to support different audiences, from clinicians and executives to technology leaders, without relying on a one-size-fits-all experience.
Year
2019Location
Kansas City, Missouri
Solution: DI developed an experiential strategy built around flexible storytelling, interactive technology and branded environments. A modular content framework allows each briefing to be tailored to the audience, helping teams focus conversations on the topics and solutions most relevant to each visit.
Digital touchpoints, intuitive navigation and a clear visual hierarchy help visitors understand how Oracle Health connects data, supports clinical workflows and applies emerging technologies across the care continuum. The flexible architecture and content system were also designed to evolve alongside Oracle Health’s changing capabilities and priorities.
70% Close Rate
For client opportunities tied to the flagship experience center.
+20 NPS Points
Increase in customer satisfaction after the center opened.
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