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United States Naval Academy

From a Blue Angels F/A-18E Super Hornet replica to a custom fully immersive 180° theater,

this space has a little bit of everything."

Brian Silvey, Creative Director, Dimensional Innovations

The US Naval Academy’s robust academic and athletic programs focus on preparing outstanding young men and women to serve, lead, and support their communities and country; they’re in the business of creating our future’s leaders. With a goal of taking their recruitment program to the next level, the Naval Academy Athletic Association (NAAA) partnered with Dimensional Innovations to design and develop the Ron Terwilliger '63 Center for Student-Athletes —a tech-focused, integrated space that gives their organization a competitive edge in the recruitment process while celebrating the achievements of Navy student-athletes.

24

interactive touch screens allowing users to explore all areas of the NAAA.

40% To-Scale

F/A-18E Super Hornet—the same plane flown by the Blue Angels— above visitors' heads, hanging from a single anchor point in the stairwell.

 

Pulling students from the top of their class, both in academics and athletics, potential recruits often possess natural leadership and drive—on and off the field. These high-achieving student-athletes, in turn, actively seek institutions that will guide and enhance their educational pathway and growth, and align with their personal missions.

The Terwilliger Center for Student-Athletes clearly communicates the story of NAAA while speaking directly to the desires of the recruits, showing them they can be a part of this historic legacy of talent, service, and commitment. Using the full scope of DI’s capabilities, NAAA’s new space is a personalized, engaging, and immersive experience, making it one of the most technologically advanced collegiate recruitment centers in the nation. Each individual activation clearly articulates the brand mission, honing in on one key question: who will YOU become?

Who will you become?

This interactive experience invites the user to literally visualize themselves in a variety of professions the Navy has to offer.

Life in the Brigade

This interactive showcases what it means to be a midshipman through a 3D realistic version of a midshipman dorm room at Bancroft Hall.

 

Testimonials

“The team at Dimensional Innovations was sincerely invested in the spirit of what this facility needed to be and perfectly conveyed that through experience and messaging.”

Chet Gladchuk, Director of Athletics, United States Naval Academy

"I think most impressive in the process was the camaraderie, determination, and spirit that all the partners had in this project. There was a true feeling of 'We've got to get this right.'"

Eric Ruden, Deputy Director of Athletics, United States Naval Academy

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Whether you have a fully-baked idea or are just exploring the possible, our proven-effective approach makes it easy to help you determine where to start and how DI can help. We'd love to learn more!

 

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Drew Berst

Drew Berst

Practice Director - Collegiate Sports

Drew Berst is the Practice Director for Collegiate Sports at Dimensional Innovations and is incredibly proud to lead a team that has achieved over 400% revenue growth while also tripling their market share since 2015. Success had been... more about Drew Berst Drew Berst Drew Berst Practice Director - Collegiate Sports

Drew Berst is the Practice Director for Collegiate Sports at Dimensional Innovations and is incredibly proud to lead a team that has achieved over 400% revenue growth while also tripling their market share since 2015. Success had been driven by DI’s unique, design-build approach to project delivery, master brand planning partnerships, and interactive technology experiences in addition to their traditional work in facility graphics and branding.

At DI, Berst is the single point of accountability for all collegiate sports clients and his main focus is to live and breathe college sports, in other words, keep doing what he has been doing his entire life. Professionally, Berst has been working in the sports facility industry for over 12 years and has been involved in over $2 billion worth of athletic facility projects.

Berst was born and raised in Kansas City and earned his bachelor’s degree from the University of Kansas, as well as an MBA from the University of North Carolina – Wilmington. He’s steadfast in his belief that there is no such thing as a family vacation, unless a sporting event is involved.

Most importantly, Berst is a husband to Betsy and a parent to three girls – Edie, Nora and Margot.

Eric Buckels

Eric Buckels

Senior Client Development Representative

 
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