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Russell Stover Chocolates

Russell Stover Candies
 
Russell Stover Candies

Setting a world record

has never been so sweet

Russell Stover is reigning in its 100th anniversary with a variety of decadent, chocolate-filled celebrations – one of which much larger than the rest, literally. Aiming to set the new world record for the largest box of chocolates, Russell Stover turned to DI to make their king-size vision an edible reality. Our team was honored to successfully create the record-breaking, oversized replica of the classic Russell Stover copper box of real, assorted chocolates. 

 

 

 

The box measures 30’ long, 15’ feet wide and nearly 2’ deep, taking a DI team of 20 over 600 hours to design, engineer, develop, assemble, de-assemble, and reassemble for its big debut inside the Kauffman Center for the Performing Arts in Kansas City, MO. 

Despite its cardboard exterior, the laminated box weighs over 2,300 lbs and held the newest world record of novelty chocolate – 5,616 pounds! We created and cut the box’s foam insert using our LSAM printer – one of the largest 3D printers in the world.

 

 

All chocolates inside the box were gifted, donated, raffled, and consumed (we happily helped out with that last one). DI was delighted to support Russell Stover in this larger-than-life quest, ultimately resulting in a sweet, sweet victory. 

Learn more about structural branding and design and 3D printing.

31’ long x 15’ wide

Measurements of the record-breaking box

5,616 lbs

Total world-record weight of chocolate, beating the previous record of 3,725 lbs.

 

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Spencer Farley

Spencer Farley

Practice Director

Spencer has been a valuable member of the entertainment and retail team at Dimensional Innovations since 2018. Having a passion for building and maintaining relationships, he has the luxury of working with brands that have been 25+... more about Spencer Farley Spencer Farley Spencer Farley Practice Director

Spencer has been a valuable member of the entertainment and retail team at Dimensional Innovations since 2018. Having a passion for building and maintaining relationships, he has the luxury of working with brands that have been 25+ year partners to DI, as well as developing connections with new and exciting brands.

Spencer’s strength lies in his ability to connect with Clients and their projects, helping blend the digital and physical environments. His creative cohesion and collaborative approach details the project vision through ideas, research and execution strategy.

Spencer enjoys connecting with strategic partners and creatives around the world, brainstorming the latest in experiential and immersive experiences.  He is an active member and regular attendee of various conferences, including the Themed Entertainment Association (TEA), International Association of Amusement Parks and Attractions (IAAPA), Entertainment Experience Evolution (EEE), and CinemaCon. 

Outside of the office, Spencer enjoys playing a variety of sports including golf, basketball, and softball.  When he is not on the golf course, you can usually find him cheering for the Kansas City Chiefs and Royals, as well as his alumni, the Arkansas Razorbacks.  Spencer received a Bachelor’s in Business Management, as well as a Master’s in Sports Management, both from the University of Arkansas in Fayetteville.  He was recently married in the summer of 2020 to his beautiful wife Kaitlin.

 
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Get In Touch With Our Experts

Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello and discuss your need, idea or project in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

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