The fantastic nature of CreatureVerse takes visitors on a creative journey of self-discovery and self-healing. Players can gather ‘Collectibles’ and spend them on stunning light shows and effects. Users can spend ‘Firefly’ collectibles to create ‘Firefly Shows,’ a massive and growing display of color and light. They are rewarded for each new ‘Firefly Show’ with access to unique accessories. From cowboy hats to electric wings and more, the opportunities for customization are nearly limitless!

With its user-friendly web browser application and adaptable software platform, CreatureVerse is not just a fun opportunity for kids and adults alike to create and explore, it’s also a powerful tool for brands and healthcare institutions looking to engage their audiences in a truly captivating and customized way.

CASE STUDY: CONNECTICUT CHILDREN’S MEDICAL CENTER WILDERVERSE 

DI was tasked by the Connecticut Children’s Medical Center to help bring their Infusion Room to life and create a digital experience to complement the renovated space. DI worked in partnership with Tecton Architects on this project. Surrounded by a breathtaking, outdoor-themed space, infusion patients are able to participate in the “Wilderverse” — an interactive game that allows users to access a website on a phone or tablet to create a custom avatar that explores a virtual outdoor world visible on multiple, curved digital OLED displays in the center of the treatment area. 

The design incorporates nature settings, including a campfire, castle, waterfall, large flower pods and a ship scene. Patients choose from three different custom-created avatars (a gerbit, fantasy horse, or treebot) and customize their features. Depending on how the patient is feeling, they can keep their curtain open to see the large displays in the center of the facility, or if they need more privacy, they can still view the experience on the monitor within their room. Since opening, the center’s “positive distraction” activation has proven to be a huge success with patients, their families and the medical staff who facilitate recovery.

CASE STUDY: ZOO KNOXVILLE CREATE A CREATURE

Zoo Knoxville selected Dimensional Innovations to design and fabricate their brand new Amphibian and Reptile Center (ARC), which opened to the public to critical acclaim in April of 2021. The DI team created various interactive experiences inside ARC, including the “Croakers” frog life cycle game, in which visitors start as a tadpole and try to make it to froghood before they croak. 

Arguably the most popular custom ARC experience is the Create-a-Herp immersive theater. This 270-degree curved, immersive space invites visitors to create their own “herp” creature and set it free in one of three environments: forest, river, or desert, to see how it fares in the wild. Since Zoo Knoxville’s opening, over 280,000 unique “herps” have been created. 

The Create-a-Herp experience was designed to showcase one of the country’s largest herpetology collections and highly-regarded research conservations. Sharing their mission through these interactions, Zoo Knoxville aimed to gain more memberships, spread awareness of endangered wildlife and share stories of conservation through social media. ARC brought a noticeable increase in visitor satisfaction rates – 74% were delighted with their experience compared to 25% of the prior reptile & amphibian area. The zoo welcomed nearly 600,000 visitors in 2021 alone – an increase of 29.8%