H&R Block Headquarters

Solution: Working closely with top-level stakeholders, DI’s design team set out to create a space that could bridge H&R Block’s legacy with its future. At the heart of the approach was the brand’s historic green cube—an icon synonymous with trust and recognition—reimagined in an inviting and contemporary language.

DI purposely blurred the lines between corporate branding and immersive experience, introducing larger-than-life brand elements, striking lighting features and tactile textures. The design extended beyond the lobby itself, leading to a path used daily by employees and visitors, ensuring the new environment was not just a destination but an integrated part of the building’s daily cadence.

In a city that proudly claims H&R Block as one of its own, the refreshed space serves as both a brand beacon and a Kansas City landmark. With approximately 11,000 retail offices nationwide and campaigns recognized across the country, the new lobby does more than greet visitors—it underscores the company’s ongoing commitment to innovation, growth and community impact.