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HR Block Headquarters Lobby
Corporate

H&R Block Headquarters

We were able to maintain a nod to their past, focus on the future with a refined approach

and leave another mark on the Kansas City community."

Ryan Grey, Senior Designer, Dimensional Innovations

How do you help a historic tax company transition from comfort in their foundation to pushing toward the future of a vibrant, consumer-facing brand? H&R Block enlisted our team’s help to redesign their headquarter lobby—trafficked by 20,000 visitors a day—as an exciting environment for growth, innovation, and human connection.

20,000

Visitors to the H&R Block Lobby space per day

65+

Years of brand history, encompassed by the iconic green cube

 

Our design team worked with top level stakeholders at H&R Block to develop a unifying approach of connecting with employees through the brand mark—the historic green cube—in a warm and inviting vernacular. Blurring the lines between traditional corporate branding and immersive, larger-than-life elements, lighting, and textures, the design enveloped the entire lobby floor, and extended into a path utilized by all employees and pedestrians.

With approximately 11,000 retail tax offices and campaigns that are instantly recognized nationwide, the redesign of H&R Block’s corporate lobby emphasizes the company’s presence as a Kansas City-based franchise. The new space visually illustrates their commitment to innovation to employees, potential talent, and customers alike.

 

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Whether you have a fully-baked idea or are just exploring the possible, our proven-effective approach makes it easy to help you determine where to start and how DI can help. We'd love to learn more!

 

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Brandon Kuzara

Brandon Kuzara

Corporate and Healthcare Account Director

Brandon has over seven years of Client Success, Account Management, and Business Development experience working within various industries alongside countless clients. With a unique background that spans multiple roles, Brandon tries to... more about Brandon Kuzara Brandon Kuzara Brandon Kuzara Corporate and Healthcare Account Director

Brandon has over seven years of Client Success, Account Management, and Business Development experience working within various industries alongside countless clients. With a unique background that spans multiple roles, Brandon tries to approach each partnership with a specific emphasis on establishing long-term relationships for the betterment of all parties. He constantly works to align capabilities and client needs to identify key areas of opportunities for sustainable success.

As Corporate and Healthcare Account Director, Brandon’s focus is two-fold: collaborating with firms to elevate their spaces into modern, branded environments that make lasting impressions with their employees, visitors, and clients; and working with healthcare facilities to help create engaging and soothing environments that promote positive distractions and health-focused benefits.

Brandon graduated from the University of Kansas in 2013 with a BS in Marketing. Outside of the DI office, when not working to create remarkable experiences for his clients, Brandon can often be found at his favorite sports experience - watching the Kansas Jayhawks play at Allen Fieldhouse.

Chad Hutson

Chad Hutson

Chief Strategy Officer

Chad Hutson has forged a notable career leading teams of creative & technology professionals, building the trust of clients & partners, and helping to transform physical spaces into exceptional experiences for some of the most... more about Chad Hutson Chad Hutson Chad Hutson Chief Strategy Officer

Chad Hutson has forged a notable career leading teams of creative & technology professionals, building the trust of clients & partners, and helping to transform physical spaces into exceptional experiences for some of the most recognized brands and entertainers in the world.

At Dimensional Innovations, Chad serves as Chief Strategy Officer, where he works across the experience design, build and technology team’s multiple practice areas to bolster digital innovation within physical spaces for its diverse clientele.

Formerly, as co-founder and CEO of specialized creative agency Leviathan, Chad led overall operations, business development and strategy for the organization, which was acquired by digital consultancy Envoy in 2017. His efforts fostered client relationships with Nike, Disney, Amazon, T-Mobile, FedEx, Universal, McDonald’s and Airbus among others, as well as recognition for the agency’s work by Wired, Fast Company, Forbes, Communication Arts, the FWA, Event Marketer, the One Show and more.

Prior to Leviathan, Chad co-founded and led digital agency eatdrink in 2002; managed creative technology projects for experiential marketing firm MC2; and handled operations for audiovisual company Soundelux Showorks; all of which helped shape a balance of leading both business and creative initiatives across a span of multiple decades.

 
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Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello, and discuss your virtual meeting or experience need, in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

Get In Touch With Our Experts

Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello and discuss your need, idea or project in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

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