W.L. Gore & Associates

A top priority was ensuring the updated space complemented the existing experience center through matching materials, design efforts and strategic lighting elements. Glass picture panels, artifact displays, touch screens and content storytelling work together to bring the legacy, history and immeasurable impact of Gore, its values and its people to life.

Using the Gore brand standards as a guide, our team also created engaging and interactive touchscreen displays where visitors can explore how the company got its start, the origins and evolution of its products, its deep family ties and more. Gore staff can add and adjust digital content as needed. 

Audio features are additional powerful storytelling components of the space. To avoid ambient sound echoing throughout the lobby, our team installed short-throw speakers, allowing visitors to interact individually with the touchscreens and audio interactives. Overhead speakers were also installed for a more immersive group experience as needed. 

As Gore continues to innovate and inspire, this transformed space is a testament to its enduring legacy and dedicated people. The updated headquarters honors their rich history and offers visitors a dynamic way to connect with the stories, values and spirit that drive Gore forward.

Learn more about corporate headquarters, branded office design and visitor centers.