Close Overlay
The Challenge: In an industry where first impressions matter, a global technology client turned to Dimensional Innovations for something more than a traditional Client Briefing Center. They wanted to rethink how they engage customers—transforming the process from transactional to transformational. With a rich history, mission-driven focus and complex product offerings, they needed a space that could tell their story in a compelling way while meeting the diverse needs of various audience segments.
Crafting the Solution: Located at the heart of the client’s corporate campus, the Experience Center was carefully crafted from the ground up using business segment research, persona development and customer journey mapping. Internal teams partnered with us to develop a flexible engagement model designed to advance relationships, not just showcase capabilities.
The design philosophy centered on creating authentic connections. Rather than overwhelming visitors with product specs and jargon, we built an experience that interwove human stories—especially those of patients and providers—with data and technology narratives. This emotional layer added clarity and depth, helping visitors understand not just what the client does, but why it matters.
The result is a space that adapts to each visitor’s goals and preferences. Whether walking through a role-specific narrative or engaging in live demonstrations, guests are met with a personalized journey that feels less like a pitch and more like a purposeful dialogue.
From start to finish, the Experience Center encourages conversation, curiosity and clarity. It invites companies to listen as much as they speak—to position their solutions not as products to be sold, but as stories that can solve real problems. That shift in tone and approach has redefined how the client builds trust, delivers value and drives more intentional partnerships from the first interaction.
W.L. Gore & Associates
National Insurance Client
American Century Investments
Fortune 50 Healthcare Company
Hy-Vee Inc. Corporate Headquarters
Casey's Headquarters
Fortune 500 Diversified Financial Services Organization
H&R Block Headquarters
Dairy Farmers of America Headquarters
LinkedIn Chicago Office
AMC Theatres Support Center
Caterpillar Inc.
Grundfos Service Center
Hy-Vee Helpful Smiles Technology Center
Talk to Our Experts
Whether you have a fully-baked idea or are just exploring the possible, our proven-effective approach makes it easy to help you determine where to start and how DI can help. We'd love to learn more!
Get in Touch
Brandon Kuzara
Practice Director Corporate and Healthcare
Brandon has over seven years of Client Success, Account Management, and Business Development experience working within various industries alongside countless clients. With a unique background that spans multiple roles, Brandon tries to... more about Brandon Kuzara
Chad Hutson
Chief Strategy Officer
Chad Hutson has forged a notable career leading teams of creative & technology professionals, building the trust of clients & partners, and helping to transform physical spaces into exceptional experiences for some of the most... more about Chad Hutson
