Creating an opulent experience for patrons of your stadium or arena’s luxury suites should be paramount when designing or redesigning these special areas. The idea of a luxury suite is to create an exclusive environment, so you need to make people want to pay a higher premium for these seats by offering special, exclusive amenities.
Every stadium and arena offers its luxury suite guests something different, and it is time to make your luxury suites memorable. See what Dimensional Innovations can do to make your suites a remarkable, luxurious experience for every single guest.
Premium Seating Options
Luxury suites are the most exclusive seating option available at stadiums and arenas, but there are other premium seating offerings. Loge boxes, party suites, club seats, and viewing decks can also offer more to your guests than regular seating. Dimensional Innovations has experience creating these spaces, as well.
Our team has worked with stadiums to create lounges, clubs, and exclusive areas that surpass traditional stadium seating.
Designing Premium Seating for Stadiums and Arenas
Luxury suites tend to offer a private viewing experience at sporting events. However, privacy alone isn’t enough to keep guests returning and paying more for a premium experience. Many sporting and event venues offer exclusive amenities to the suite and box seating guests. But why not make these spaces extra special with unique experiences that guests won’t get anywhere else?
At Dimensional Innovations, we can bring our planning and design experience to the table to help develop VIP experiences at your arena or stadium. Adding in memorable branding, technology, lighting, furniture, and more, you can change the viewing experience for your guests. Remember, they want a one-of-a-kind experience, but they are there to watch the game and support their team.
Some VIP luxury suites also include things like all-inclusive food and drinks, free parking, private entrances, extra tickets, access to additional events, and a personal suite attendant.
Dimensional Innovations was responsible for helping create six clubs and 18 sponsored bars at Mercedes-Benz Stadium. The project created a new standard at the stadium for luxury, comfort, and convenience. Each club and bar is very different from the last, and DI wanted to create different aesthetics for each space.
The Mercedes-Benz Club gives fans an on-field patio area, lounge seating, restaurants, and bars. It is located at field-level right behind the home team bench. The AMG Lounge can seat up to 150 executive members and give the best sightlines in the new stadium. The Mercedes-Benz Gullwing Club is the most exclusive of the clubs in the stadium. It is a high-luxury environment with an all-inclusive experience. It is connected to 20 suites that provide great game views.
These clubs all provide guests with comfortable seating options, access to food and drinks, and large televisions or projection screens to watch the games from the lap of luxury.
At State Farm Arena, we created “neighborhoods” in the arena that created different fan experiences in different parts of the building. These diverse experiences have breathed new energy into the Atlanta Hawks fan base. The arena is now home to numerous bars, each with its own sponsorship activations, such as Svedka Vodka and Crown Royal. The Harrah’s Cherokee Casinos Club is a fan favorite.