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University of Michigan - Crisler Center Fan Experience

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University of Michigan Crisler Center

Let's go blue!

Creating a sense of Wolverine pride for the Michigan Faithful

Combining innovative design with the latest interactive technology, Dimensional Innovations helped the University of Michigan create a fan experience unlike any other. Dynamic visual graphics, content storytelling, and branded design in 20 different, customized digital interactive touch screens make the Crisler Center arena and adjoining 55,000-square-foot Player Development Center memorable fan environments. One-of-a-kind motion graphics and interface architecture featuring Michigan greats engage all the user’s senses in both single kiosk installations and expansive video walls. Digital storytelling includes interactive concourse experiences, Hall of Fame showcases, a three-screen-wide interactive wall, and a Kids Zone fan experience.

21

university sports featured in the interactive activations.

 

Part of a recently completed major facility renovation, the digital storytelling interactives installed include 17, one-screen interactive concourse experiences, two eight-feet by 20-feet Hall of Fame showcases, and a three-screen-wide interactive wall in the Basketball Player Development Center.

The interactives’ custom content engages fans, recruits, students, and alumni in exploring all 21 university sports. DI also created a Kids Zone fan experience for the smallest members of the Wolverine community.

 

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Whether you have a fully-baked idea or are just exploring the possible, our proven-effective approach makes it easy to help you determine where to start and how DI can help. We'd love to learn more!

 

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Drew Berst

Drew Berst

Executive Director

Drew Berst is an Executive Director and oversees the Collegiate Sports and Higher Education practices at Dimensional Innovations. Berst lives and breathes college sports and is the single point of accountability for all collegiate... more about Drew Berst Drew Berst Drew Berst Executive Director

Drew Berst is an Executive Director and oversees the Collegiate Sports and Higher Education practices at Dimensional Innovations.

Berst lives and breathes college sports and is the single point of accountability for all collegiate clients. Professionally, Berst has been working in the sports facility industry for over twelve years and has been involved in over $2 billion worth of athletic facility projects. Leading the team to over 400% revenue growth and tripling the company’s market share since 2015, he’s attributes DI’s unique, design-build approach to project delivery, master brand planning partnerships, facility graphics, branding and interactive technology experiences to his success.

Born and raised in Kansas City and earning his bachelor’s degree from the University of Kansas, as well as an MBA from the University of North Carolina – Wilmington, Berst is steadfast in his belief that there is no such thing as a family vacation, unless a sporting event is involved.

Most importantly, Drew is a husband to Betsy and a parent to three girls – Edie, Nora and Margot.

Eric Buckels

Eric Buckels

Associate Account Director

 
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Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello, and discuss your virtual meeting or experience need, in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

Get In Touch With Our Experts

Every big opportunity starts with a small step forward. We're here to help you! Let’s jump on the phone, say hello and discuss your need, idea or project in a quick 15-minute FIT call. Prefer email? That's cool, too! Drop us a line - we're always happy to connect.

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