Pursuit Collection: Banff Gondola Summit Experience

On screen, Cloud Vision lets visitors swipe through epic environmental states from sunshine and snow to alpenglow and the northern lights. It layers in interpretive content about peaks, waterways and landmarks. Guests can scrub timelapses, move the sun across the sky to see the light change over the range and explore context cards via intuitive UI elements designed for fast wayfinding on a public touchscreen. Interfaces are available in English, French and Stoney Nakoda to welcome international audiences and honor local languages.

The Scout Panels redefined the summit experience, ensuring that every guest leaves the Banff Gondola with a breathtaking story to share, no matter the weather conditions. Visitor satisfaction has grown as people now spend more time on the observation deck, exploring the digital layers of Banff’s landscapes and natural beauty. The investment by Pursuit has elevated the Gondola’s reputation as a must-see attraction and positioned Banff as a leader in innovative, guest-centered interpretation.

The Scout Panels are Phase 1 of a broader interpretive masterplan. Future phases under consideration expand the experience with elements like an interactive topographic map, dimensional wildlife encounters, “one with nature” photo-ops and immersive theatres alongside updated wayfinding.