Chicago White Sox

VR + Fan Experience

Fans attending a Chicago White Sox game at Guaranteed Rate Field now have more opportunities to show their pride and engage with the team. Dimensional Innovations teamed up with the White Sox to design and produce three photo opportunities and player recognition pieces. Well-known players, Frank Thomas and Paul Konerko, now have giant numbers in the stadium for fans to interact with and grab a photo. Fans will also want to see the oversized baseball on the Gate 3 ramp commemorating the perfect game pitched by Mark Buehrle in 2009.

And, inside the Sox Social Lounge on the main concourse, fans can enjoy the awesome 360-degree content captured by the team, and shown via a customized catcher’s mask using Oculus googles, for a full 360 virtual reality experience. The mask and a custom podium were design and developed by Dimensional Innovations.

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